Franchise is ‘being paused,’ says Ubisoft Monteral

Speaking toIGN, Ubisoft Montreal CEO Yannis Mallat explains why therehasn’t been too muchin the way ofPrince of Persialately. “Brand management is a tricky thing. It needs people’s attention a lot. I think it is fair to say that, right now,Prince of Persiais being paused. But we said the same thing for some other brands that suddenly popped up because a team is willing to do it.”

Continuing, Mallat says that he’s “not scared at all forPrince of Persiafans. We’ll find something to entertain them with in the future.Prince of Persiais part of Ubisoft’s portfolio. As a matter of fact, we sometimes iterate on franchises and sometimes we give them time to breathe and time to grow, or time to rest.Prince of Persiais as important as any other franchise for Ubisoft. As soon as we have something to show, we will.”

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If the series resurfaces with an art style similar to that of2008’sPrince of Persia, I’ll be quite pleased. In fact, I wouldn’t mind a direct continuation of that game. Oh hell, I should just go replay it, for that matter. I do have to commend Ubisoft for taking the time to step back and reevaluate this franchise for its long-term survival.

Promotional art for Warframe`s Duviri Paradox, which shows Dominus Thrax and the cast of the expansion.

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