Amazon is getting into the tablet game with the newly announced Kindle Fire. It was revealed at a press conference this morning in New York, where Amazon CEO Jeff Bezos proudly showed off the 7-inch offering. It will be priced at only $199, which had to make the boys at Cupertino wince a bit.

This isn’t some plastic e-reader like the other Kindle offerings. It runs Google’s Android, which is displayed on a full-color IPS LCD display, covered with Corning’s Gorilla Glass. Expect 8 hours of battery life. There’s 8GB of memory and WiFi, too. All data is synced through the cloud, with full access to all of Amazon’s digital offerings.

Article image

What you won’t find are all the extras: microphone, camera, 3G. It’s just enough for you to read, browse the ‘net, stream movies and music…and play games. Being Android App ready, you’re able to play games on this tablet. Games likePlants vs. Zombies,Angry Birdsand the lovelyFruit Ninjawere shown at the event.

If nothing else, this is a kick in the balls to all those other Android tablet makers that are selling devices for $500. Do you see yourself gaming on an Amazon tablet?

Hell is Us gameplay reveal

Black Ops 6 Season 5 Multiplayer Ransack Mode

Tekken Tag Tournament 2: a black and white Jin and Heihachi stand back-to-back.

PEAK Bing Bong plushie

Silent Hill f: a woman’s face covered in blossoming but deadly looking flowers.

Mei NERF gun in OW2

Battlefield 6 vehicles combat

Several men standing and watching at an explosion in the distance in Battlefield 6.

BO7 key art